TBTS & Newclius
Intro
Thompson Business & Tax Solutions, owned by Tenia, provides smart tax solution services, including individual, small business, & corporate tax filing, bookkeeping, payroll services, and more. Tenia was in need of multiple creative services as she expanded into a new location and launched a marketing solutions company called Newclius. I created the logo for Newclius as well as completed the branding refresh for TBTS along with both business exterior window graphics.
My Role
Brand & Identity Designer for two separate brands, TBTS & Newclius.
Web Designer for a multiple page site.
Graphic Designer on all refreshed TBTS branded print and digital materials including, business cards, leave-behinds, and website assets.
Exterior Vinyl Sign Designer creating a unified composition across a multi-window store front.
Tech
Adobe Photoshop
Adobe Illustrator
Webflow
Logo & Brand Design
1st Objective: Brand Refresh
Create a strong welcoming new logo with qualities from the original branding.
2nd Objective: New Branding for New Business
Taking simple keywords from Tenia I provide an initial design sheet with varying options. Keywords: Sleek, Bold, and Expertise
Print Design
Once the branding phase was complete, we dived into the TBTS print materials.